-How Women are Represented in Typical Chinese Soap Opera
In contemporary China, there is a big trend watching soap opera series on television and computer. In Feminism and Pop Culture, Andi Zeisler mentions “soap operas”, originated from melodramas created by detergent companies for housewives, who spent most of their time doing housework at home and have TV access mostly during the day. However, as more and more Chinese women have entered into careers, Chinese soap operas have modified their show times to the after-work hours. Working women enjoy these shows very much, because they can let their imagination wander in romantic love affairs that could rarely happen in reality. However, soap operas, with weak characters and flamboyant settings, encourage women to pursue happiness by seeking supportive rich partners, rather than advancing their own internal strengths and career goals.
I will use the popular soap opera Heaven’s Wedding Gown to strengthen my point. This drama is about the love affairs of a girl named Cindy with two young men, a champion-winning motorcyclist and a successful businessman. Cindy is an ordinary working class girl who happens to win the heart of both of the handsome young man. Beside her ordinariness, Cindy is weak, vulnerable to others’ contempt and dissatisfaction, and easily hurt when being misunderstood. However, that is not a problem for her, because Cindy always has the considerate cycler by her side to offer her limitless help. So is the businessman. In one episode, Cindy is collecting waste paperwork to the shredder when a female manager, who is also the businessman’s fiancée, intentionally hands her a very important document that is not supposed to be shred in order to jeopardize the relationship between Cindy and the businessman (who’s also Cindy’s boss). Cindy feels very guilty because of her mistake, so she tells everything to the cyclist, who, trying to protect her, later reveals the truth to the businessman and resolves the conflict. This brings out one very important theme in soap operas: heroines in soap operas always depend on their male heroes to solve problems and ease their psychological distress; otherwise, these women would be weak, unconfident, and helpless. This theme of soap opera suggests to female consumers that for a woman, happiness can be easily achieved by falling love with some handsome, caring, rich guys; development of her personal strength does not seems matter that much as long as they can be protected by her male partner.Apart from the lack of internal strength of female characters, there is another aspect of soap opera that contributes to my point: the use of expensive, rare and famous items such as foreign tourist sites in setting up the scenes. For instance, in the video of Cindy Wang’s Song in Heaven’s Wedding Gown, there are scenes depicting the main hero in a Fashion Conference in Paris, and some shots in front of the Cathédrale Notre Dame and Triumphal Arch in Paris. Why should a Chinese story take scenes in another country? It is not only because the storyline needs it, but also the atmosphere. Paris is the City of Romance. The romantic atmosphere of the characters’ affairs can be better portrayed in this kind of city. Also, travel abroad costs money, which means that only wealthier people have the chance. As a result, by using items such as famous foreign sites, cars, liquors and clothes, soap operas suggest a material superiority for the hero and create the illusion of a glamorous palace to which every girl should aspire. By doing this, these shows inevitably foster a sense of women’s material dependence on men. From this perspective, soap operas discourage women from achieving higher personal career fulfillment, and unintentionally infuse female consumers with the idea that “it is more important to marry well than to work well.”
Imagine how negative it would be if women in the society were strongly influenced by soap operas to quit their job and to seek rich partners. As a result, soap operas are detrimental to society, because they spread the idea that women must rely on men to grant them happiness, both psychologically and physically. Speak of the soap opera producers, they rarely consider the potential hazards of anti-feministic soap opera themes on their views; what they want is to make a profit. As a result, viewers must be very careful when watching soap operas, and always keep in mind that happiness can only be found within one’s self. We cannot control what is in the soap opera, but we can control ourselves.
1. Andi Zeisler, “Chapter 1- Pop and Circumstance: Why Pop Culture Matters.” Feminism and Pop Culture. Berkeley, California: Seal Press. (2008):p4
2. Blog of Sayaret767, “Better Marry Well Than Work Well”. blog.tianya.cn. 16 December 2009. Web. 11 October 2011 http://blog.tianya.cn/blogger/post_read.asp?BlogID=823101&PostID= 20881603
3. carmensuperstar, “Cindy Wang’s Song in Heaven’s Wedding Gown.” Youtube.com. 15 December 2007. Web. 11 October 2011 http://www.youtube.com/watch?v=nYyrf1brTWw



